Advocacy Against Crime & Substance Abuse
The proposed advocacy program uses sport, mentorship and athlete stories to encourage positive choices and community connection.
Planned: advocacy and media partnerships form part of the 2026–2029 strategy.
Positive role models. Real possibility.
Limited opportunities and a lack of support can expose young people to harmful pressures. Young people deserve constructive alternatives and respectful support.
What are the program objectives?
- Make positive pathways visible.
- Build community and local media partnerships.
- Encourage discipline, purpose and belonging.
How will the program work?
Use consent-based athlete stories and event platforms for public messaging, supported by community role models and local media partnerships.
Who is it intended to support?
Young people, families and communities seeking positive alternatives and practical opportunities.
What outcomes are expected?
Greater visibility of constructive pathways through sport. We aim to support positive choices and community connection; we do not yet have measured outcomes for this program.
A little more clarity
Is this a treatment service?
No. Our focus is youth development, mentorship and advocacy. We do not provide clinical substance-use treatment.
How can community organizations help?
Discuss mentorship, responsible storytelling and local engagement through the partnership enquiry form.
Explore related programs
Potential is everywhere.
Opportunity should be, too.
Bring your expertise, your organization or your support. Together, we can create more pathways for Kenya’s young people.
Corporate CSR · In-kind support · Institutional collaboration